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Sunday, December 30, 2007

eTrafficJams

eTrafficJams.com
White Hat Search Engine Optimization
Pay-For-Performance Monthly SEO Agreement
Professionally Optimized Copy writing
Four SEO Packages, One for Almost Every Budget
Link Popularity
by srirajeth

Saturday, December 29, 2007

SEO, content, search engine

How to Create Search Engine Friendly Title and META Tags
Top 10 SEO Tips
How to Create Search Engine Friendly Title and META Tags
We often hear the SEO advice that ‘Content is the King’, and search engines like Google favor good quality content. Many people confuse it with creating more pages, and they often end up in buying software like spam site generators, automated content generators and scrapping tools. Many others buy cheap articles and stuff their websites with copies of the articles. However, search engines are not lookinig for such useless garbage which hardly offers any value to the site visitors.
Quality content in short is link-worthy content which is original, conceptually unique and serves as a useful resource for information. And, it refers to the text part of your website. Though keywords matter in your page copy, your page should not look like a keyword stuffed page for search engine robots; you should write for your site visitors focusing on readability and usefulness.
Good quality content has other rewards, too. If people find your content useful and spreading information, they will naturally want to link to your site, and give referrals. Thus, useful pages meant for people can attract links which are very valuable for your ranking in the search engines.
If your pages are copies of pages on other sites, search engines like Google will perceive your site to be of poor quality offering no value. You should therefore create content which people will find useful in your niche. It is better to have few pages with quality content than having thousands of pages filled with garbage. Good content will attract referrals and citations to your site and boost your ranking naturally.

Wednesday, December 26, 2007

The 3 Essential Components Of A Search Engine Optimization Campaign

Everyday, the Search Engines average 300 MILLION searches. In a recent Forrester Research report 81% of consumers on the Internet find products and services by using the Search Engines. Search Engine Optimization allows you to achieve top search engine placement and a tap into a new source of qualified visitors who are actively searching for products and services on the Internet.
Unfortunately, only 7% of all websites are visible by the search engines according to a recent StatMarket.com study. The reason for this phenomenon is because most web sites are not properly optimized and promoted to achieve high search engine rankings.
There are 3 top Components Of Optimizing Your Web Site for Top Search Engine Rankings. To achieve the best overall, long-term search engine positioning, three components must be present on your web site.

By Srirajeth

Pumping Up Video Search Optimization

Making video more visible means working on its appeal to video search engines. A morning panel at SES New York discussed Video Search Optimization. Attendees headed to the Search Engine Strategies conference in New York under a mostly clear sky today. A session on video search and optimizing for the engines that index it awaited those hitting the Multimedia and Mobile Track at a running start. Eric Papczun, Director of Natural Search, Performics, spoke about what he was seeing new in the world of video search. "These include file tagging which I refer to as 'scene tagging'. These are often user generated tags. This allows viewers to just watch the parts of a video that pertain to you." One insight Eric gave involved the actual keyword, 'video'; he believes there is still a good opportunity to brand a site to it as a keyword. "If you have a good position with the word 'video' with search engines, you are going to do well down the road."

by Srirajeth

Pumping Up Video Search Optimization

Making video more visible means working on its appeal to video search engines. A morning panel at SES New York discussed Video Search Optimization. Attendees headed to the Search Engine Strategies conference in New York under a mostly clear sky today. A session on video search and optimizing for the engines that index it awaited those hitting the Multimedia and Mobile Track at a running start. Eric Papczun, Director of Natural Search, Performics, spoke about what he was seeing new in the world of video search. "These include file tagging which I refer to as 'scene tagging'. These are often user generated tags. This allows viewers to just watch the parts of a video that pertain to you." One insight Eric gave involved the actual keyword, 'video'; he believes there is still a good opportunity to brand a site to it as a keyword. "If you have a good position with the word 'video' with search engines, you are going to do well down the road."

by Srirajeth

Sunday, December 9, 2007

Sourav Ganguly Scores DOUBLE TON

Sourav Ganguly made his maiden double century here at the Chinnaswamy stadium in Bangalore his highest Test score as India are to 591 for 6 in their first innings after the lunch break on the second day of the third and final cricket Test against Pakistan on Sunday.
"Spunky Sourav Ganguly Scores Back to Back Centuries for the Second Time"
First it was at Lords, and now it had to happen at Bangalore.Back to back centuries from the Prince of Kolkata! It took eleven years for the feat to occur again, but how many people can boast of having achieved the feat that Dada did. They are a modicum.
While his inning at
Kolkata was a watchful one, and wasn't as fluent as was todays, Ganguly today looked in supreme command right from ball no.1. There were absolutely no stutters at any point. Today's inning no doubt was ultra special for two reasons; One, because it was his 2nd consecutive ton, and two, most importantly because it came at a juncture when things looked pretty gloomy for India. This man is known for looking adversity in the eye whenever he's faced by it. Whenever he looks like being excluded from the team he comes back with something stupefying. He's proven that he's here to stay for as long as he desires. There's a lot of spunk still left in the man.
He was ably supported by the electrifying Yuvraj and then there was no looking back. Whatever little chances Pakistan had of dominating the match were bulldozed by these two juggernauts. There seems to a double century waiting in the wings for Dada. All Dada has to do is play with the same application and poise as he did today. Way to go Dada!
The series is virtually India's now as it seems unlikely that Pakistan can go on to win the match no matter how well they play, ofcourse unless India blunders big time. Kudos to the two Princes and the Indian
Cricket team.
by Srirajeth

Saturday, December 8, 2007

SEO Tips - Link Building for New Domains

Link Building for New Domains-SEO Tips
New websites are given a probationary status within Google, known as the Google Sandbox. Sites can remain in the Google Sandbox, for up to 9 months with high levels of filtering being applied, leading to poor Google organic search ranking for competitive terms.
To escape the Google Sandbox requires the acquisition of quality one way links from trusted sources and a careful approach to website SEO and in particular reciprocal linking. Unnatural link building trends and the usage of similar link anchor text can lead to a lower level of Google trust being applied to your site resulting in an extension of the Sandbox period.
Whilst in the Sandbox, Google assesses your web site's link acquisition trends, checks for unnatural SEO activities, gauges website content quality and assigns trust. Google likes to see one way links being acquired by new websites as these are a positive indicator of content quality and originality.

Friday, December 7, 2007

WHAT IS SSI?

WHAT IS SSI?
You may have noticed as you browse this site, that our pages end with the shtml extension instead of the more familiar html or htm. This is because we use Server Side Includes (SSI). Used properly, the SSI can help make your pages more responsive and can even help make maintaining your site an easier task.
Put simply, SSI is sort of like using your HTML server as a cut and paste editor. Here is basically what happens when your server handles a request for an SSI document.
The server reads the document and parses (techie word for chops up and looks for special instructions) it for directives. (another techie word for directions!)
Follows the instructions that it finds and merges their results into creating a finished document.
The document is then sent to the client browser.
SSI also seems to be one of the better kept secrets around. In any web related book, they seem to get about 1 page for every 200 pages on CGI and FORMS. Well, I've never been one to leave you in the dark when it comes to being a better webmaster

By Srirajeth

Thursday, December 6, 2007

Is Your Websitean Asset Or a Liability?

Is Your Websitean Asset Or a Liability?
Remember back in the good ol' days when having a website was something every company needed and wanted? Websites were the wave of the future, and the dream of transitioning to conducting business onlíne filled our heads with visions of a revolution in the way commerce was conducted। With a website, a company could reach clients and interact with potential customers on a global scale. A website was indicative of a company's technological prowess, symbolic of the desire to innovate and evolve with developments in the industry.
Is my website an asset or a liability? By answering the following questíons, you can find out if it's time for an overhaul or just some simple changes। Or maybe your site doesn't need any work at all. Ready to find out?
Home Page
Can visiting users tell immediately who you are and what you offer?
Is your site organized in a clear fashion that promotes navigation?
Is your home page an information destination or just a messy landing page?
Does your home page give a good first impression that entices users to clickthrough your links?
Performance Issues
Do your images, videos, and pages load quickly?
Does your site utilize clean, un-bloated code?
Does your site have a "search" function? If so, is it fast and useful?
Have you performed quality assurance testing to ensure your site looks the same across different browsers?
Content Is King
Is your content written clearly and persuasively? Does it speak to your target market?
Have you included useful and relevant resources like case studies, white papers, articles, or links?
Does your content effectively describe your products, services, and benefits?
Is your content keyword focused to cater to users and search engines alike?
Links & Navigation
First and foremost: Do all your links work?
Are your links clearly marked?
Do your links utilize descriptive and enticing anchor text?
Is your navigation menu or framework consistent throughout your site?
Does your navigation menu provide access to your entire site?
Critical Pages
Is there a top-level page that describes your products and services?
Do you have an "About Us" page to describe your company?
Is the "Contact Us" page clear, informative, and thorough?
Do you have a page where users can ask questíons or answer their own?
Do you have a Testimonials section?
Do you have a blog that you update frequently?
Do you have social bookmarking buttons to take advantage of Web 2.0 technologies?
Usability
Is your site organized so that information is easy to find?
Do you have a site map that wireframes this organizational structure and links to all your pages?
Is your site "user-friendly?"
Is your type scannable, easy to read, and written for the web?
Do you utilize bullets, headlines, and other stylistic elements to organize and present content?
Do you have calls to action that prompt users to take desired actions?
Are you using Cascading Style Sheets (CSS) to control the layout of the site?
Search Engine Optimization (SEO)
Is your site search engine friendly?
Have you optimized your site for specific and relevant keywords?
Have you acquired a network of high-quality, relevant links?
Have you utilized online PR or social media marketing for its SEO benefits?
Does your navigation menu provide access to your entire site?

Now that you've answered all of these questíons, you need to decide what to do next। Start with some competitve analysis to see what your competitors are doing and what you need to do to catch up। Then, survey users to see what they think and act upon that feedback; don't wait, evaluate and reciprocate.

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